Now that we have covered the term of ‘Prospect’ in the previous post, let’s get our heads around what sales prospecting is. In very simple terms, it’s the process of sales representatives making an effort to reach prospects in hope of creating an opportunity for a sale. But how do you begin and what is the process of sales prospecting?
In our previous Leadberry Definitions series, we began to dwell on the meaning of a lead. In this next part, we would like to clarify the difference between a lead and a prospect. In short, a prospect is already closer to a sale than a lead.
As a B2B lead generation company, we talk a lot about leads in all our various blog posts, so it makes sense to discuss what information you are after, when you are collecting information from your leads.
Your lead generation forms can really make all the difference in your conversion goals. If it’s too long and you want too many details filled out, leads might not want to spend so much time on you. If you collect an email only, you are missing out on understanding your target group better. So what is the rule of thumb in this important question? Read on to find out.
Leadberry works as a B2B lead generation tool, and given the realm we operate in, we thought it would be useful to clarify a few basic terms, as so many people talk about it, that it’s good to know which term means what.
You can find the first part of our definitions series here, and now we continue with the second chapter: defining a lead itself.
In the near future we’ll release a mini-series of definitions and explanations of terms frequently used in the rapidly changing marketing and sales universe.
By the end of this post you’ll learn the main differences between of Inbound vs outbound sales! This is the first part of this series, so let’s jump in the middle of it!
In a recent blog post we introduced some new very cool features of Leadberry.
Now we’ve arrived to another milestone again and just released a bunch of new goodies, it’s almost like Leadberry stepped into a 2.0 phase.
We know you’re here to learn about the new stuff, so let’s not stall but get to the point right away!
Social selling is a relatively new phenomena that is based on a combination of having well-oiled, researchable professional social media channels (e.g. LinkedIn, Twitter); identified leads (potential customers) with B2B Lead generation software such as Leadberry; and having a sales team that proactively goes after contacts – based on Google Analytics data.
There are a bunch of newly added Leadberry features we rolled out recently, and we feel these are important to share with our users.
Account Based Marketing (ABM) has been on the marketing horizon for a couple of years now and is lately becoming a buzzword among B2B sales professionals.
As part two of this Top influencers to watch post, here are 4 more that we think are worth watching because they do something clever.
An interview has just been publishred on Siftery.com with Leadberry's CEO, Adam Jankovits.
You can also read the full interview right here or check the original article here! Enjoy!
Things to do after your lead generation software has been set-up
Many people believe that lead generation software will take away all their miseries and generate not only leads, but flesh-and-blood customers as well. This is an ‘alternative fact’ as they nowadays state everything that takes place in an alternative Universe. Reality is, that unless you have a super, almost self-selling product or service that converts leads into customers, you will have to have a sales plan for what you will do, once you identified your leads from a lead generation software, such as Leadberry. This post aims to give you an actionable To Do list of such things.
Money.net got over 200 new business leads in less than 3 months by using Leadberry!
Selling your stuff to your target audience is easier than ever in the digital age. Selling your stuff to your target audience is harder than ever in the digital age.
Whichever statement you agree with, you are right. It has become easier due to technology and a whole bunch of automated programs and possibilities. And it has become much more difficult because the same automated programs that will do your work for you (e.g. automate selling to a large part), will also do the selling work of your competitors (for them) and all this leads to information overload on the side of your respective target audiences. The end result is a difficult maze of simultaneous pull and push marketing. Customers will ‘pull’ certain information towards themselves to create awareness and understanding about a given product or service category; and companies of these same products and services will sprinkle - push - a similar high dose of information onto these same customers, ‘just to make sure’ potential customers are aware.
We are now featured on Product Hunt!
98% of website visitors don’t fill out your contact form. While we all know that this behavior is unacceptable and should be deeply condemned, there may be other reasons, including:
Whatever the reason is, you are losing valuable leads that could potentially become your customers. It’s frustrating if this happens through SEO, and costly if you run paid advertising campaigns (such as Google AdWords or Facebook ads) to acquire leads – which don’t convert.
First, the bad news: unless you are in the porn film industry, selling your stuff or services to complete strangers always required stamina, perseverance and the ability to keep chasing people not once, twice, but three times at least to make them listen to you and convert possible leads into customers.
The good news is that the Internet, mobile phones and emails simplified a lot of things for service providers and their sales teams in terms of reaching people who could be your customers. In this blog post, we will dwell into the topic of key factors that you need to pay attention to when writing to people you wish you knew, but at this point you don’t. If this sounds daunting, you may still opt out of reading this post, the porn industry is always an option for many.
When you run an online campaign for your product or service offer, you are likely to want to bring interested visitors to your website. But not just any part of your website, rather to a specific, consciously designed page that explains in more detail how your offer would benefit potential clients…and most importantly what they have to do, to get their hands on your product (e.g. get them to purchase). This web page is called a landing page in the lingo of online marketing.
There are important elements to a successful (read: high conversion) landing page and how it is built up, and this post will aim to take you through those steps.
Of all the people who visit your website, only 2-5% will fill out your contact form and express their interest in your services. That is a staggeringly low number and begs the question: how can you identify and go after the other 95%, who leave only IP addresses as a clue to their identities?
B2B lead generation has become a crucial topic for businesses that want to sell their products and services to other businesses. Many companies are still strangling the thought of making their sales teams work harder, instead of smarter. In this post, we will cover how lead generation can gain momentum with the right kind of website and using Google Analytics as a powerful tool.
With the advent of the Internet, the monster topic of selling to people – a.k.a. business development – has gone through a major transformation (if you haven’t just woke up from a coma lasting 10 years, you probably noticed). While a live sales force is still a necessity to pursue potential clients (leads), ever more companies are taking advantage of sophisticated-but-simple-to-use software tools that used to be the fictional topic of films, such as Minority Report, set in 2054. In this post, you will learn how Leadberry helps you decode IP network numbers into specific companies without being Big Brotherish or stepping over your customers’ carefully built up privacy ‘walls’.
BREAKING! All fruits gonna be jealous! The supernice folks at Betalist featured Leadberry on their site, so now we’re officially almost open to the world!
So there you go Betalisters, have a glance at this juicy Berry if you’re into B2B sales and lead
generation tools. And of course if you are a one who like berries.:)
What is Leadberry?
This tool is pure gold! We mean 100% natural leads rich in Vitamine-L! :)
Leadberry is a web based B2B lead generation software that converts website visitors to sales leads. Powered by Google Analytics. This tiny fruit
is actually no else but a robust web application that collects all accessible data
about website visitors, your business prospects, serving you the most valuable B2B
sales leads in quantity and quality.
Think of it like Google Analytics on sales steroids. :)